Click to view.
R-View Launch Video
To introduce RIGGS Advertising’s new blog effort, R-View, I created this introductory video which was share with friends and contacts of the agency. The blog covered topics relevant to marketers dealing with the recession, which RIGGS callled, “the new economy.”
RIGGS R-View Introduction from Elias Martinez on Vimeo.
Art Direction + Copy Writing: Elias L Martinez
Illustration: Ryon Edwards
Web Development: Tim Burke
Creative Direction: Cathy Monetti
Agency: RIGGS Advertising
Centex Homes, New Mexico
Centexlife.com: Index
Centexlife.com: Quality Construction
Centexlife.com: Locations
Art Direction: Elias L Martinez
Web Development: TAGG Studios
Creative Direction: Travis Driscoll
Agency: Mudhouse
Koa Nalu
Art Direction: Elias L Martinez
Web Development: Mariby Herrera
Creative Direction: Travis Driscoll
Agency: Mudhouse
Alegria Active Adult Community from Centex Homes
Art Direction: Elias L Martinez
Creative Direction: Travis Driscoll
Agency: Mudhouse
140 West Franklin Facebook Presence
140 West Franklin, “Heart of Chapel Hill” Facebook tab — 140 West Franklin is a high end luxury development in Chapel Hill, North Carolina located right in the heart of the UNC campus. As part of the social media plan developed for 140 West, we created a custom tab that lives on the 140 West Franklin “Heart of Chapel Hill” Facebook fan page. On this tab visitors can watch a virtual tour of the property, read a brief description, view pricing, and download free computer and mobile wallpaper based on creative in the campaign.
140 West Franklin, “How Chapel Hill Are You?” Facebook quiz — As part of 140 West’s Facebook presence we created a custom “How Chapel Hill Are You?” quiz for their fans to show off their love and knowledge of the University of North Carolina, Franklin Street and Chapel Hill.
140 West Franklin, “How Chapel Hill Are You?” quiz result — Upon completion of the quiz the result is posted to the wall of each user and is visible by their friends in the Facebook news feed, thus challenging them to take the quiz as well.
Art Direction: Elias L Martinez
Interactive Development: Zack Thomas
Interactive Direction: Jason Clewell
Agency: Concentric Consumer Marketing



















